Who Wore It Best? Kate Moss vs Vittoria Ceretti and the Return of the Doctor Bag Trend

The Comeback of a Classic Fashion Accessory

Fashion trends often come full circle, and in early 2026, one accessory made a powerful comeback—the doctor bag, also known as the bowling bag. Once associated with vintage medical bags and classic travel accessories, this structured handbag has returned to modern fashion with a stylish update.

Designers and fashion houses reintroduced the doctor bag on runways and in street-style collections, turning it into one of the most talked-about accessories of the season. Its structured shape, sturdy handles, and spacious interior make it both functional and fashionable.

The bag’s revival quickly spread across fashion capitals and celebrity wardrobes, with models and style icons showcasing different ways to wear it.

Two names stood out in the trend conversation: Kate Moss and Vittoria Ceretti.

Kate Moss: Timeless Minimalist Elegance

Supermodel Kate Moss is known for defining effortless style for decades, and her take on the doctor bag trend proves why she remains a fashion icon.

Moss styled the structured handbag with simple, neutral outfits, highlighting the bag as the statement accessory. Her approach focused on classic pieces such as tailored coats, straight-leg trousers, and sleek boots.

Key elements of Kate Moss’s styling included:

• Neutral colour palettes such as black, beige, and cream

• Clean silhouettes that emphasise timeless fashion

• Minimal accessories that allow the handbag to stand out

Her interpretation of the trend felt refined and elegant, showing how a vintage accessory can seamlessly fit into modern minimalist wardrobes.

For many fashion fans, Moss demonstrated that the doctor bag works best when paired with understated outfits that let the accessory take centre stage.

Vittoria Ceretti: Modern Model-Off-Duty Style

Italian supermodel Vittoria Ceretti brought a completely different energy to the doctor bag trend. Known for her strong runway presence and contemporary style, Ceretti embraced the accessory with a fashion-forward edge.

Instead of pairing the bag with classic pieces, she styled it with modern streetwear and runway-inspired outfits.

Her approach included:

• Oversized jackets and bold silhouettes

• Statement sunglasses and trendy footwear

• Confident styling that reflects current fashion trends

Ceretti’s look captured the essence of model-off-duty style, pairing luxury accessories with casual pieces to create a relaxed yet high-fashion aesthetic.

This interpretation made the doctor bag feel younger, edgier, and more aligned with today’s street fashion culture.

The Fashion Debate: Classic vs Contemporary

What made this trend so interesting was the contrast between the two style icons.

Kate Moss’s approach

• Timeless

• Minimalist

• Elegant

Vittoria Ceretti’s approach

• Bold

• Trend-driven

• Modern

Both interpretations demonstrate how versatile the doctor bag truly is. The same accessory can look completely different depending on styling choices.

Who Wore It Best?

Choosing who wore the trend best ultimately comes down to personal style preferences. Fans of classic fashion and timeless elegance may lean toward Kate Moss’s polished interpretation. Meanwhile, those who prefer modern street style and contemporary fashion may favour Vittoria Ceretti’s bold approach.

What’s clear is that the doctor bag has officially reclaimed its place as one of the must-have accessories of 2026. Whether styled with vintage elegance or modern streetwear, this classic handbag proves that great fashion pieces never truly go out of style.

And thanks to icons like Kate Moss and Vittoria Ceretti, the debate over